MYZINBOUND is a hotel management company based in Naha. We handle sales, pricing, guest communication and day-to-day operations for small hotels and apartment hotels of 3 to 30 rooms, so owners and investors keep more profit, not just higher occupancy.
We welcome inquiries in English.
A building with several room types needs a different sales approach from a single vacation home. We focus only on multi-room properties and set prices, inventory and channel strategy for each room type.
Three things set us apart, all aimed at one goal: higher revenue with fewer people on site.
Our CEO, Kazuyoshi Matsune, was a founding member of the Booking.com office in Naha, the company’s fifth location in Japan. As an account manager he signed up hotels and improved their online sales.
We bring that view from the booking site’s side, covering search ranking, promotions and revenue management, to every property we manage.
Every property runs on PriceLabs, an AI dynamic pricing tool used in more than 150 countries. We are a certified partner, and in July 2026 our CEO spoke at PriceLabs’ first Japanese-language webinar.
On top of PriceLabs, our in-house MyzTracking System tracks occupancy, average rate and revenue for every room type 12 months ahead, every day. Our managers fine-tune prices by hand when events, typhoons or booking pace call for it.
We build the tools that let a hotel run without staff on site: AI-drafted replies to guest messages, in-room chatbots opened by QR code, automatic cleaning sheets and instant check-out alerts for cleaners.
We develop and run these ourselves, so there are no extra system or development charges.
With Full Support, you don’t need staff on site or anyone answering guests at night. This is what we handle.
Prefer to keep some of this in-house? Half Support and Revenue Support let you choose what we handle. See the fees below.
Actual figures from 3 to 30 room properties, compared with the same month a year earlier.
Revenue had been below the previous year in most months. We took over in May and reworked pricing and sales strategy.
Sales were flat even in peak season. From March we rebuilt the channel mix and pricing.
“Results came in the very first month.”
Mr. Higa had doubted for six months whether his previous operator were really professionals. After switching to us, bookings rose from the first month of the contract.
Coral Palace Onna by Sunset Avenue, Onna, 15 rooms · Full interview (Japanese)
“No more worrying about fixed costs.”
Mr. Tamamoto was paying his previous operator a fixed ¥600,000 a month. When bookings dropped during COVID-19, he moved to our revenue-linked fees and the business became stable. “Bookings grew just as the simulation showed.”
Luana Lea Karate Kaikan Mae, Tomigusuku, 12 rooms · Full interview (Japanese)
Our fee is a percentage of each month’s room revenue. If there is no revenue in a month, there is no fee. Choose a plan by how much you want us to handle.
| Plan | What we handle | Fee |
|---|---|---|
| Full Support | Everything: sales, pricing, guest messages, phone, check-in, cleaning and payment collection. 3 rooms or more. | 11–15% |
| Half Support | Everything except guest messages, phone support and the official website. For owners who can answer guests and run smart-lock systems 24/7 themselves. 3 rooms or more. | 6–10% |
| Revenue Support | Sales and pricing only: booking site management, AI pricing and regular meetings. You run on-site operations. 10 rooms or more. | 4–6% |
For multiple rooms in one building, the rate falls as the room count rises. For example, Full Support is 15% for 3 to 5 rooms and 11% for 21 to 29 rooms. Properties of 30 rooms or more are quoted individually.
System fee of ¥4,500 per room (property management system, channel manager and tablet check-in). Smart locks cost from ¥16,000 a month depending on the device, and nothing if you use a physical key box. Booking sites charge their own commission of 11 to 15%, as they would with any operator.
The minimum term is one year. After that, you can cancel with one month’s notice and no penalty.
If revenue falls below the previous year for three months in a row (not counting the first month), you can cancel early without penalty.
From the first conversation to taking over operations.
In person in Naha or by video call, whichever suits you.
We check how far the property can run without staff. If it isn’t a good fit, we will tell you.
Signed electronically. No office visit or company seal needed.
We install or move smart locks and systems and update booking sites. You don’t need to learn any software.
From first consultation to launch in as little as 2 to 3 weeks.
Yes. We work with owners whatever their nationality or where they live, and we can hold consultations in English, in person or by video call.
Yes. Send us the location, number of rooms and current status, and we will estimate its potential free of charge. Note that we only manage properties with a Hotel Business Act license.
We only manage properties licensed under the Hotel Business Act (hotel or ryokan license). We do not manage properties registered under the Private Lodging Business Act (minpaku).
All of Okinawa, including the main island (Naha, Onna, Nago and more), Miyako and Ishigaki. Outside Okinawa, Revenue Support is available nationwide online. For Full and Half Support, please ask.
No. Booking sites such as Booking.com and Airbnb charge their own commission of 11 to 15%, whichever operator you use. We plan a channel mix that includes lower-commission sites and direct bookings.
AI pricing is very effective, but it can’t predict sudden events or typhoons. Your manager watches booking pace and adjusts prices by hand, getting more out of the AI.
Tell us the location, the number of rooms and whether it is operating, under construction or a possible purchase. We will estimate its potential free of charge.
